Cultivating critical thinking and activism in our media culture to build healthy and just communities.
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MEDIA LITERACY WHAT WE DO STORE ABOUT US
WHAT'S NEW
Media Literacy Toolbox
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Bad Ad Contest
Talk Back to Big Tobacco!
DECONSTRUCT THIS!

Why is this a Bad Ad?
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sample deconstruction

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NEW RESOURCE
NEW DVD-ROM
A complete introduction to media literacy concepts, skills and applications.
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NMMLP PROGRAMS
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New reduced pricing for all multimedia and video

The New Mexico Media Literacy Project is happy to announce new reduced pricing for all multimedia and video resources!

Other changes include the elimination of "New Mexico" and "University/College" pricing to create a single reduced price point for all customers. We hope the new, simplified price structure will serve you better.

NMMLP is committed to producing new resources that reflect current concerns and issues. We are discontinuing older resources to provide you with the most up-to-date and useful products. Watch for new resources that provide media literacy tools for your classrooms and communities.

visit our online store
Bad Ad Contest winners announced

Since its inception in 1997, New Mexico Media Literacy Project has hosted the Bad Ad Contest, and every year entries from middle and high school students have poured in from across the United States and other countries.

This contest provides an opportunity for young people to express their thoughts about the advertisements they see as "bad" and to provide insights by using the tools of media literacy to deconstruct those "bad ads."

This year Julia Reeve from Nancy Sullivan's class at Atlanta Girls School in Atlanta, GA was the high school winner. Alex Chiarella and Brendan Wilson -- both students of Todd Wilson at Seabury Hall School in Makawao, HI -- shared the middle school honors.

read the winning entries
Now accepting applications for the 2008 Catalyst Institute
The New Mexico Media Literacy Project is now accepting applications for the 2008 Catalyst Institute to be held July 22-25, on the beautiful natural campus of Albuquerque Academy.
The Catalyst Institute offers an intensive four-day training experience in media literacy concepts and skills.

Each Catalyst Institute is limited to 30 attendees.

more info
Catalyst Institute, July 2007
NMMLP staff and guest speakers lead participants in workshops, exercises, video screenings and discussions designed to deepen understanding of media issues and provide a solid foundation for media activism. The Catalyst Institute is ideal for teachers, health professionals, community activists and others who want to make a difference.

NMMLP offers limited scholarship assistance. We encourage you to register soon, because space is limited.
Questions?
Tel 505-828-3129 (9 am- 5 pm Mountain Time, Mon-Fri)
Media Arts Collaborative Charter School now enrolling students
A new Media Arts Collaborative Charter School (MACCS) will open its doors in Albuquerque this fall.

MACCS will provide a high school education through a holistic approach that blends media arts with responsibility and integrity in an inclusive and diverse academic environment.
MACCS' integrated, inclusive curriculum will provide hands on experiential learning that satisfies New Mexico standards for graduation from secondary schools. The new school seek to prepare students for an education in the media arts at the university and community college level, as well as to prepare all students to understand the role of media arts in the world and how people’s lives are affected by them. The school's mission stems from the need to provide an education that recognizes the extensive influence the media has on our children and society.

MACCS is now accepting applications for students entering the 9th and 10th grades. The 11th & 12th grades will be added in the next two years.

More info
MACCS website
to enroll
Low Power FM advocates push solution for local community radio
Prometheus Radio Project, working closely with Media Access Project, Common Frequency and students from Penn State, University of Colorado, University of Pennsylvania, and Temple University, have released a set of comments and report designed to move the debate forward on the future of LPFM. New Mexico Media Literacy Project has endorsed these comments.

In these comments, low power advocates praised the Federal Communications Commission for actions that they took last fall to protect low power stations from encroachment, and recommended several measures that would further protect stations.

These measures included requiring that if a low power station was displaced by a full power station, that the full power licensee pay full reasonable costs incurred by the LPFM. It was also recommended that displacements not be allowed to occur unless a channel of equal coverage and quality was found for the LPFM station. Full power licensees had put in several petitions against the FCC's new policies on encroachment, and much of the comment was devoted to disproving their arguments. 

More info
Prometheus Radio Project
The New Mexico Media Literacy Project
The New Mexico Media Literacy Project, founded in 1993, is one of the largest and most successful media literacy organizations in the United States.  Our mission is to cultivate critical thinking and activism in our media culture to build healthy and just communities. 

Media literacy has become an essential skill for the 21st century. We no longer communicate only through the spoken and written word -- these days, we receive most of our information from television and radio, the Internet, and a variety of other media, and we create our own media messages, too.

More about media literacy

NMMLP delivers dynamic multimedia presentations at conferences, workshops and classrooms across the country.  Our media literacy curricula and action guides, including DVD-ROMs, CD-ROMs and videos, are used in countless classrooms and communities in all 50 states and abroad.  NMMLP’s Catalyst Institute and other training programs have empowered thousands of people to be advocates and activists for a media literate society. 

More about NMMLP

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The New Mexico Media Literacy Project is an outreach project of Albuquerque Academy
Unless otherwise noted, all content on this site is licensed under a Creative Commons license.
NEW MEXICO MEDIA LITERACY PROJECT

6400 Wyoming Blvd. NE Albuquerque NM 87109
TEL 505-828-3129 | FAX 505-828-3142