Media & Health

Several of NMMLP’s multimedia resources address health and wellness issues, including Media & Wellness, Media Literacy for Health, Los medios y la salud, Media & Body Image, Reversing Addiction, Something Stinks in Hollywood!, and Blowing Away Big Tobacco’s Big Lies.
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Five-Day Media Literacy Curriculum

NMMLP presenters will spend five days in middle school classrooms to help students develop critical thinking skills and apply them to important health issues in their lives. The classroom presentations include interactive dialogue about dozens of media examples, as well as creative small group activities.  All students are pre/post-tested by school staff.  In addition, each school library receives a complete set of NMMLP’s multimedia resources so teachers can continue to provide media literacy education. 

Read an article on the Five-Day Media Literacy Curriculum

Five-Day Media Literacy Curriculum Training

NMMLP will train fifteen middle school educators to implement NMMLP's Five-Day Curriculum in their school. Participants will receive a DVD-ROM containing the curriculum, as well as other NMMLP resources.

Media Literacy for Prevention Presentation Training

NMMLP has delivered multimedia presentations on media literacy for tobacco prevention in hundreds of New Mexico schools.  This year, we will train ten TUPAC contractors to deliver our basic tobacco prevention presentation to students. Participants will receive a DVD-ROM containing the presentation, as well as other NMMLP resources.

NMMLP will develop a DVD-ROM containing a culturally-appropriate basic tobacco prevention presentation in Spanish, using Spanish-language media examples. The DVD-ROM will be availablle for distribution in FY2010.

LGBTQI Tobacco Prevention

NMMLP will work in collaboration with Stop Tobacco On My People (STOMP) to plan statewide LGBTQI tobacco awareness campaigns, develop educational materials, and deliver culturally appropriate media literacy presentations using examples of pro-tobacco media messages targeting the LGBTQI community. 

NMMLP will work with Native American health advocates to provide media literacy for prevention training to Natve American youth. Participants will receive a copy of Media Literacy Toolbox and other resources.

Researchers have called smoking in Hollywood movies "the largest pro-tobacco influence on kids in the world today."  In collaboration with New Mexico Voices for Children, NMMLP delivers presentations and trains youth to take action for smoke-free youth-rated movies.  A highlight is the statewide Fame & Shame Awards, which honors young prevention advocates around New Mexico and shames the Hollywood celebrities who promote smoking.

More info on the Fame & Shame Awards

Talk Back to Big Tobacco! Script & Storyboard Contest

NMMLP sponsors the Talk Back to Big Tobacco! Script & Storyboard Contest, in which middle school and high school students from across the state write 30-second radio and TV ads aimed at preventing tobacco use among young people.

More info on the Talk Back to Big Tobacco! Script & Storyboard Contest

Other projects

NMMLP will also deliver presentations and/or exhibit at the School Health Education Institute and Head to Toe school health conferences in New Mexico, and the National Conference on Tobacco or Health in Phoenix.

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